Sony release new PS3 adverts, - TV
2 11 2007SCEA Marketing Senior Vice President Peter Dille himself made a post on the PlayStation Blog to announce the largest ever advertising campaign for a hardware platform, all to support the Sony PlayStation 3 and the release of its US$ 399 40GB model. As a start, Sony is dishing out TV ads that showcase the PS3’s features.
“We wanted to move beyond the ‘power’ message with a more high-energy, entertainment driven focus for the PS3,”
He continued, “The games are here, the price point is now $399 and we wanted to make the news loud and clear.” Of course, it’s not all about the games, because Dille promised a strong push behind the PS3’s Blu-ray movie capability and the PlayStation Network.
Now, here are (in my opinion) some fantastic Sony adverts:
[…] Check it out! While looking through the blogosphere we stumbled on an interesting post today.Here’s a quick excerptHe continued, “The games are here, the price point is now $399 and we wanted to make the news loud and clear.” Of course, it’s not all about the games, because Dille promised a strong push behind the PS3’s Blu-ray movie capability and … […]
wow pritty awesome i like te thing wen it turns into a gun!
[…] unknown wrote an interesting post today onHere’s a quick excerptSCEA Marketing Senior Vice President Peter Dille himself made a post on the PlayStation Blog to announce the largest ever advertising campaign for a hardware platform, all to support the Sony PlayStation 3 and the release of its US$ 399 … […]
YEAH! When it turns into a gun, that is SIKK!!
sick
[…] Ken Evans article, brought to you using rss feeds. I found it informative and I think you will too.Here’s some of the articleOf course, it’s not all about the games, because Dille promised a strong push behind the PS3’s Blu-ray movie capability and the PlayStation Network. Now, here are (in my opinion) some fantastic Sony adverts: … […]
You can also watch the commercial on YouTube:
http://www.youtube.com/watch?v=sre8mzGvdbM